Amara O.Validated Reviewer
Marketing Director · E-commerce · 51–200 employees
May 19, 2026
“The board metaphor our whole company understood”
Used daily for 1–2 years
Color-coded status columns turned out to be the universal language across marketing, ops and leadership. Dashboards pulling across boards give the COO one screen for the company. Automations recipes cover most needs without feeling like programming.
Pros
Visual clarity, dashboard rollups, automation recipes anyone can build.
Cons
Per-seat pricing in tier bundles of 5 means paying for empty seats; guests cost money.