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Metricool reviews

4.5(3)
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Ryan O.

Head of Delivery · Marketing agency · 11–50 employees

5.0

July 20, 2026

Made small retainers profitable again

Used daily for 1–2 years

Sprout wanted more per month than we charge some clients. Metricool Advanced covers fifteen brands for forty-five, with white-label reports that go straight out. That single change moved several accounts from breaking even to profitable.

Pros

Brand pricing instead of seat pricing. Scheduled white-label PDFs save a day a month.

Cons

Onboarding a new team member takes a proper walkthrough — it is not self-explanatory.

Problems it solves

Client reporting stopped costing us a day of manual work every month.

9/10 likely to recommend
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Amara O.Validated Reviewer

Marketing Director · E-commerce · 51–200 employees

4.5

June 3, 2026

Paid and organic in one report, finally

Used daily for 6–12 months

Every other affordable tool ignores ads. Being able to show a client organic reach next to campaign spend in the same document changed how those conversations go — it stopped being two disconnected stories.

Pros

Ad reporting at this price is genuinely unusual. Competitor tracking is useful.

Cons

The dashboard shows everything at once and takes getting used to.

9/10 likely to recommend
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