Showing 1–3 of 3 reviews
Priya N.
Founder · Consulting · 1–10 employees
July 14, 2026
Used monthly for 2+ years
I send one campaign a month to about 900 contacts. Mailchimp does that flawlessly for very little money and I never think about deliverability. Not everything needs to be a marketing automation platform.
Pros
Simple, dependable, good templates.
Cons
Anything beyond a linear sequence gets fiddly fast.
Lucas M.
Growth Lead · SaaS · 1–10 employees
May 30, 2026
Used weekly for 1–2 years
Got a non-marketer from zero to a decent-looking campaign in an afternoon. For validating that email works as a channel before spending anything, nothing else is this frictionless.
Pros
Templates and editor are the friendliest available. Free tier is enough to prove the channel.
Cons
Price climbs quickly with list size. Automation branching is limited.
Amara O.Validated Reviewer
Marketing Director · E-commerce · 51–200 employees
March 24, 2026
Used weekly for 2+ years
Mailchimp told us open rates. Our CFO wanted revenue. Moving to Klaviyo took a fortnight of rebuilding flows and immediately answered questions Mailchimp could not. Fine tool, we just needed a different one.
Pros
Reliable sending, huge integration list, easy for the whole team to use.
Cons
Reporting stops at engagement. Billing counts contacts you may not consider active.