Klaviyo pricing (2026)
Klaviyo's paid plans start at $20/month — above the $15 median of the 5 Email Marketing Software tools we track. A free plan is available.
Pricing verified Aug 12, 2026Page updated Aug 12, 2026
Plans
Every plan, side by side
Free
$0
Free forever
- Full segmentation engine
- Prebuilt ecommerce flows
- Revenue attribution reporting
- Email templates
- Email support for the first 60 days
$20/mo
per month at 500 profiles
Everything in Free, plus:
- Unlimited email sends within plan
- A/B testing
- Predictive analytics
- Email and chat support
Most popularVisit website
Email & SMS
$35/mo
per month at 500 profiles
Everything in Email, plus:
- SMS and MMS on shared profiles
- Cross-channel flows
- SMS compliance tooling
- Dedicated sending numbers
Enterprise
Custom
Tailored pricing for larger teams
Everything in Email, plus:
- Customer data platform (CDP)
- Dedicated success manager
- Advanced security and SSO
- Custom integrations
At a glance
Plan comparison
Monthly vs annual pricing and the headline limits of each tier.
| Plan | Monthly | Annual (per mo) | Unit | Key inclusions |
|---|---|---|---|---|
| Free | Free | $0/mo | 250 profiles, 500 email sends | Full segmentation engine · Prebuilt ecommerce flows |
| $20/mo | $20/mo | per month at 500 profiles | Unlimited email sends within plan · A/B testing | |
| Email & SMS | $35/mo | $35/mo | per month at 500 profiles | SMS and MMS on shared profiles · Cross-channel flows |
| Enterprise | Contact sales | — | custom pricing | Customer data platform (CDP) · Dedicated success manager |
Pricing verified Aug 12, 2026Sources:FreeEmailEmail & SMSEnterprise
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