Ahrefs pricing
Ahrefs's cheapest paid plan is Starter at $29 a month. There's a free plan (Ahrefs Free). A team of 10 pays $1,094.17 a month on Advanced, billed annually.
Every plan below was checked against Ahrefs Pte. Ltd.'s own pricing page on October 4, 2026. Prices are in USD, before tax.
Plans
Ahrefs plans and prices
Both billing rates, the yearly saving, and who each plan can be bought for.
| Plan | Paying monthly | Paying yearly (per month) | Yearly saving | Seats | Unit |
|---|---|---|---|---|---|
| Ahrefs Free Works only for websites whose ownership you verify. Site Explorer shows 1,000 backlinks and keywords at once and Site Audit gets 5,000 crawl credits a month per project. Keywords Explorer and Rank Tracker are not included. | Free | Free | — | Any | free |
| Starter Monthly renewal only. Most tools draw on 200 credits a month (Site Audit and Rank Tracker have their own limits); verifying a site adds 500 credits for that site. Extra users and credits can't be bought on this plan, and there is no API access. | $29/mo | — | — | 1 person | per month, monthly billing only |
| Lite Billed $129 a month, or $1,290 a year (about $107.50 a month). One user is included with 1,000 credits a month; up to 2 more users cost $40 a month each. Extra credits are $50 per 500 once pay-as-you-go is switched on (off by default). | $129/mo | $107.50/mo | 17% | Up to 3 | per month, 1 user included |
| Standard Billed $249 a month, or $2,490 a year (about $207.50 a month). One user is included; up to 5 more cost $60 a month each. Exceeding other limits, such as tracked keywords or export rows, is billed pay-as-you-go if enabled. | $249/mo | $207.50/mo | 17% | Up to 6 | per month, 1 user included |
| Advanced Billed $449 a month, or $4,490 a year (about $374.17 a month). One user is included; up to 10 more cost $80 a month each. Credits per user are unlimited. | $449/mo | $374.17/mo | 17% | Up to 11 | per month, 1 user included |
| Enterprise Annual commitment required (minimum one-year subscription); the button reads Talk to sales. Three users are included and extra users cost $100 a month each. | Yearly only | $1,499/mo | — | Any | per month, annual commitment required |
Real cost
What Ahrefs costs for your team
Monthly totals at four team sizes, with seat minimums and bundles applied.
| Plan | 1 person | 5 people | 10 people | 25 people |
|---|---|---|---|---|
| Ahrefs Free | Free | Free | Free | Free |
| Starterindividual | $29/mo | — | — | — |
| Lite | $107.50/mo | — | — | — |
| Standard | $207.50/mo | $447.50/mo | — | — |
| Advanced | $374.17/mo | $694.17/mo | $1,094.17/mo | — |
| Enterprise | $1,499/mo | $1,699/mo | $2,199/mo | $3,699/mo |
Monthly totals before tax, using the yearly-billing rate where Ahrefs publishes one and the monthly rate otherwise. Highlighted: the cheapest paid plan for that team size. A dash means the plan can't be bought for that many people.
Upgrading
What each Ahrefs tier adds, and what it costs
Lite
$107.50/mo + $40 per extra user
Includes: 750 tracked keywords in Rank Tracker · 100,000 Site Audit crawl credits a month · 5 projects, 6 months of historical data · API and MCP access
Standard
$207.50/mo + $60 per extra user
+$100 a month and +$20 per extra user over Lite
Includes: 2,000 tracked keywords in Rank Tracker · 500,000 Site Audit crawl credits a month · 20 projects, 2 years of historical data · Content Explorer and Batch Analysis
Advanced
$374.17/mo + $80 per extra user
+$166.67 a month and +$20 per extra user over Standard
Includes: 5,000 tracked keywords in Rank Tracker · 1,500,000 Site Audit crawl credits a month · 50 projects, 5 years of historical data · Looker Studio integration
Enterprise
$1,499/mo + $100 per extra user
+$1,124.83 a month and +$20 per extra user over Advanced
Includes: 10,000+ tracked keywords · 5,000,000+ Site Audit crawl credits a month · Uncapped API access and custom endpoints · SSO, access management and audit log
Extras
Add-ons and usage charges
What can be added to a Ahrefs bill on top of the plan price.
| Add-on | Price | What it covers |
|---|---|---|
| Extra user (Lite) | $40 per user, per month | Up to 2 more users on Lite. |
| Extra user (Standard) | $60 per user, per month | Up to 5 more users on Standard. |
| Extra user (Advanced) | $80 per user, per month | Up to 10 more users on Advanced. |
| Content Kit | $99 per month, from | AI Content Helper with more documents per month, plus AI Content Grader; from $99 a month for 50 documents. |
| Report Builder | $99 per month | Up to 50 reports, 500 total widgets and scheduled delivery; every plan includes 5 reports. |
| Custom prompt package (Basic) | $50 per month, from | Tracks your own AI prompts: 2,500 checks a month at $50, 7,000 at $100, 25,000 at $250. |
Compared
Ahrefs vs alternatives on price
| Tool | 1 person | Team of 10 | Free plan |
|---|---|---|---|
 Ahrefs | $29/moStarter | $1,094.17/moAdvanced | Ahrefs Free |
 Semrush | $117.33/moSEO | $522.33/moSEO | Free |
 Moz Pro | $49/moStarter | $490/moStarter | Free tools |
 Surfer SEO | $49/moDiscovery | $299/moPeace of Mind | No |
Cheapest paid plan that covers the team, per month before tax, at the yearly rate where one is published. Each tool's prices were checked against its own pricing page, most recently on October 4, 2026.
Change log
Ahrefs price history
No price changes recorded since we started tracking Ahrefs's pricing on October 4, 2026. We re-check it at least every 90 days and log every change here.
FAQs
Ahrefs pricing questions
Is Ahrefs free?
Yes. The Ahrefs Free plan costs nothing. Limits: Works only for websites whose ownership you verify. Site Explorer shows 1,000 backlinks and keywords at once and Site Audit gets 5,000 crawl credits a month per project. Keywords Explorer and Rank Tracker are not included.
How much does Ahrefs cost per month?
Ahrefs's cheapest paid plan is Starter at $29 a month. There's a free plan (Ahrefs Free). A team of 10 pays $1,094.17 a month on Advanced, billed annually.
Is Ahrefs cheaper if you pay annually?
Yes. Lite drops from $129 to $107.50 a month (17% less); Standard drops from $249 to $207.50 a month (17% less); Advanced drops from $449 to $374.17 a month (17% less) when billed annually.
How much does Ahrefs cost for a team?
On the cheapest paid plan that fits, $447.50 a month for 5 people on Standard, or $3,699 a month for 25 people on Enterprise.
How we check these prices
An editor compares every plan with Ahrefs Pte. Ltd.'s own pricing page and help centre, records the monthly and yearly rates exactly as published, and leaves out any figure the vendor doesn't state. Team totals are arithmetic on those rates. We re-check at least every 90 days and log any change above. Responsible editor: Lokesh Kapoor. Our methodology · Ahrefs pros and cons
See Ahrefs's current plans
You can start on the free plan and upgrade later.
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