Metricool pricing (2026)
Metricool's paid plans start at $18/month — right at the $18 median of the 5 Social Media Management tools we track. A free plan is available, and you can test it on a 14-day free trial.
Pricing verified Aug 25, 2026Page updated Aug 25, 2026
Plans
Every plan, side by side
Free
$0
Free forever
- One brand connection
- 50 scheduled posts per month
- Basic analytics
- Link-in-bio page
- Three months of history
Starter
$18/mo
per month, 5 brands
or $22/mo billed monthly
- Five brands
- Unlimited scheduling
- Full analytics and competitor tracking
- Ad campaign reporting
- Two years of history
- PDF reports
Most popularVisit website
Advanced
$45/mo
per month, 15 brands
or $54/mo billed monthly
Everything in Starter, plus:
- 15 brands
- Nine team members
- White-label reports
- Approval workflows
- API access
Custom
Custom
Tailored pricing for larger teams
- Unlimited brands and users
- Dedicated account manager
- Custom onboarding
- Priority support
- Custom integrations
At a glance
Plan comparison
Monthly vs annual pricing and the headline limits of each tier.
| Plan | Monthly | Annual (per mo) | Unit | Key inclusions |
|---|---|---|---|---|
| Free | Free | $0/mo | one brand | One brand connection · 50 scheduled posts per month |
| Starter | $22/mo | $18/mo | per month, 5 brands | Five brands · Unlimited scheduling |
| Advanced | $54/mo | $45/mo | per month, 15 brands | 15 brands · Nine team members |
| Custom | Contact sales | — | custom pricing | Unlimited brands and users · Dedicated account manager |
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