Moz Pro

No, but Moz has free tools and a free trial. A free Moz Community account gives you 10 Link Explorer queries a month, limited Keyword Explorer access and the MozBar extension; Campaigns, rank tracking and site crawls need a paid plan. The free trial covers the Medium plan on monthly billing only, requires a credit card and becomes a paid subscription unless you cancel, and Moz doesn't state its length. Paid plans start at $49 a month on Starter. See Moz pricing.

On monthly billing, Starter costs $49 a month, Standard $99, Medium $179 and Large $299. Paying yearly lowers the first year to $79, $143 and $239 a month for Standard, Medium and Large, charged upfront as $950, $1,719 and $2,868. Moz labels those as first-year prices and doesn't publish what a yearly plan renews at. Starter has no yearly option on the pricing page. Extra user seats cost $49 a month each, and Enterprise is priced on request.

Domain Authority is a 1-to-100 score Moz developed to predict how likely a website is to rank compared with its competitors. Moz calculates it with a machine learning model that relies mainly on backlink data, such as the number of linking root domains. It isn't a Google ranking factor, and Moz says Google doesn't use it, so it works as a comparison between sites rather than a target. New sites start at 1, and Moz notes that raising a score from 20 to 30 is easier than from 70 to 80.

Once a week. Campaign rankings update on the weekday you first set up the Campaign, for Google, Google Mobile, Bing and Yahoo, tracked by country, city or postal code. Moz records positions within the top 20 results only, and anything lower shows as 21+. To check a keyword between updates, Moz points you to Rank Checker or Keyword Explorer's rank check, though Starter doesn't include Rank Checker.

No. Moz's general conditions say it won't provide refunds at any time. A cancellation takes effect at the end of the current billing period, and Moz asks you to cancel at least 24 hours before the renewal date. Subscriptions can't be paused, and Campaigns are archived when a subscription expires. Self-serve plans renew automatically and Moz may not send a reminder first, so check the renewal date on the Subscription and Billing page.