Typeform Beginner Tutorial 2025 | Typeform Help Center
Published by TypeformWatch on YouTube
Updated Oct 5, 2026
Forms & Surveys
Typeform
Form builder that shows one question at a time, priced by responses
From $28/mofree trial
Typeform at a glance
from our research
Form and survey builder that shows one question at a time, for lead capture, applications and feedback
Responses count across all forms, partial and deleted ones included; at the limit, forms go private
User caps of 1 on Basic, 3 on Plus and 5 on Business; drop-off insights and Salesforce need Business
Plus: $79 a month, or $56 a month billed yearly, for 1,000 responses a month and 3 users
Overview
What is Typeform?
Typeform is an online form and survey builder from TYPEFORM SL, a Spanish company that says it was founded in Barcelona in 2012 by David Okuniev and Robert Munoz; US customers contract with Typeform US LLC. Its forms show one question at a time by default, and it's used for lead capture, research, candidate screening, customer feedback, quizzes and event sign-ups.
A form is built from question types such as multiple choice, rating, NPS, matrix and ranking, or drafted by Typeform AI from a chat prompt, and Google Forms can be imported. Logic branches respondents to different questions and calculates scores, prices and other variables, and several custom endings can show different outcomes. On paid plans, a Payment question takes one-time card payments through Stripe and a File Upload question collects documents. A Scheduler question books meetings through Calendly on any plan, or into Google Calendar from Business up. Forms are shared by link or embedded on a website or in an email, the Results panel reports views, starts, submissions, completion rate and time to complete, and responses export as CSV or XLSX.
Typeform runs in the browser. Developers get an Embed SDK, the Create, Responses and Webhooks APIs, and an MCP server for AI tools. Integrations include Zapier, Google Sheets, Airtable, HubSpot, Pipedrive, Mailchimp, Slack and Calendly, with Salesforce, Google Analytics, Tag Manager and Meta Pixel from Business up. Paid plans are flat monthly prices set by a monthly response allowance and a user cap of 1, 3 or 5 users, and every plan, Free included, allows unlimited forms.
Our verdict on Typeform
Updated Oct 5, 2026Pricing checked Oct 5, 2026
Typeform suits customer-facing forms where the experience matters as much as the data, such as lead capture, applications, candidate screening and short feedback surveys. The one-question-at-a-time format is the default rather than a setting to configure, and branching and score calculations work even on the free plan. From Business up, question-by-question insights show where respondents drop off. Typeform's AI FAQ says none of its customers' data is used to train any model.
Response allowances are the constraint. Free collects 10 responses a month, Basic 100, Plus 1,000 and Business 10,000, counted across all forms. Partial responses count, test submissions to a published form count, deleted responses still count, and nothing carries over to the next month. When an account reaches its limit, its forms go private until the month resets or the plan is upgraded. With auto-upgrade on, Typeform instead moves the account to the next response tier and charges extra for the time left in the billing period. Seats are capped too: Basic has 1 user, Plus 3 and Business 5, and Enterprise is aimed at teams of 6 or more.
Plus is the plan most businesses need, because it's the first to remove Typeform branding and add a custom subdomain, a brand kit and room for 3 users. It costs $79 a month, or $56 a month billed yearly, for 1,000 responses a month. Basic costs $39 a month, or $28 a month billed yearly, for one user and 100 responses, and Business costs $129 a month, or $91 a month billed yearly. Plans are prepaid, renew automatically and aren't refunded if cancelled early, and Typeform's help center says it sometimes experiments with its pricing, so an account may show different figures.
Choose Typeform for a small number of high-value forms, where the one-question flow and the integrations matter more than how many responses a plan allows. Keep high-volume forms elsewhere. Tally can show one question at a time with page breaks, imports Typeform forms with their logic, and costs $29 a month, or $24 billed yearly, on Pro with no submission cap within fair use. Fillout's Business plan, at $89 a month or $75 billed yearly, has no response cap and covers unlimited seats.
Written by Lokesh Kapoor
Pros & cons
Typeform pros and cons
What it does well
- Logic, calculations and custom endings are included on every plan, Free too
- Auto-upgrade moves an account up a response tier instead of closing forms at the limit
- Typeform says no customer data is used to train any AI model
- Scheduler question books through Calendly on any plan, or Google Calendar from Business
Where it falls short
- Free plan collects 10 responses a month and Basic 100, counted across all forms
- Basic is single-user, and teams of 6 or more are pointed to quote-based Enterprise
- No refunds for early cancellation, and a BAA requires Enterprise or Growth Custom
Editor's assessment from vendor documentation and published pricing
Pricing
Typeform pricing
Typeform's paid plans start at $28/month, right at the $28 median across the 5 tools in our Forms & Surveys ranking. A free plan is available, and a free trial is available.
Free
$0
Free plan
For one person
- Unlimited typeforms
- 10 responses a month
- Logic, branching and calculations
- Custom endings and embedding
- Results download and API access
Usage: Collects 10 responses a month across all forms. Paid features can be tried in trial mode, but a form that uses them can't be published until you upgrade.
Basic
$28/mo
per month, up to 100 responses
or $39/mo billed monthly
For one person
- 100 responses a month
- 1 user
- Payments and file uploads
- AI-powered form creation
- Webhooks and integrations
Usage: Includes 100 responses a month across all forms; extra responses can be added up to 750 a month. At the limit, forms go private until next month unless auto-upgrade is on.
Plus
$56/mo
per month, up to 1,000 responses
or $79/mo billed monthly
Up to 3 users
- 1,000 responses a month
- 3 users
- Remove Typeform branding
- Custom subdomain
- Brand kit and premium themes
Usage: Includes 1,000 responses a month and 3 users; extra responses can be added up to 2,500 a month. The Contacts & Automations add-on is available on this plan.
Business
$91/mo
per month, up to 10,000 responses
or $129/mo billed monthly
Up to 5 users
- 10,000 responses a month
- 5 users
- Drop-off rates
- Conversion tracking
- Priority support and live chat
Usage: Includes 10,000 responses a month and 5 users; extra responses can be added up to 50,000 a month. Both Contacts & Automations add-ons are available on this plan.
Growth Flow
$266/mo
per month, up to 10,000 responses
or $379/mo billed monthly
Up to 5 users
- 10,000 responses a month, 5 users
- Enrich 1,500 responses a month
- Contacts & Automations included
- Email and text (SMS) follow-ups
- Salesforce integration
Usage: Starts with a 14-day free trial that needs a credit card, then bills at the plan price. Includes 1,500 enriched responses a month and the Contacts & Automations add-on.
Talent
$119/mo
per month, up to 3,000 responses
or $169/mo billed monthly
Up to 3 users
- 3,000 responses a month
- 3 users
- Video questions and answers
- Multi-language support
- Clarify with AI
Usage: A plan for HR teams, shown in a pop-up on the pricing page rather than as a card. Includes 3,000 responses a month and 3 users.
Enterprise
Custom
Tailored pricing for larger teams
Minimum 6 seats
- Custom response and seat limits
- SSO, HIPAA and GDPR compliance
- US or EU data center
- Custom domains and branding
- VIP account management
Usage: Priced by quote and aimed at teams of 6 or more users.
Checked against Typeform S.L.'s pricing page on October 5, 2026 · see the full breakdown
Capabilities
Typeform features
Checked against the same feature list as every other tool in its category.
Form Building
- Included:Calculations & scoringCompute totals, quiz scores or quotes from responses.
- Included:Conditional logic & branchingShow or skip questions based on previous answers.
- Included:Conversational one-per-page formsPresents one question at a time, a format designed to improve completion.
- Included:File uploadsRespondents attach documents or images to a submission.
- Included:Payment collectionTake card payments inside the form via Stripe or PayPal.
- Included:Scheduling & bookingBook a time slot as part of the submission.Google Calendar option on Business and up
Data & Integrations
- Included:Native app integrationsDirect connections to Sheets, CRMs and databases without an automation step.
- Included:Response analyticsCompletion rates, drop-off points and result summaries.Drop-off rates on Business and up
- Included:Team collaborationShared workspaces, roles and co-editing of forms.Plus plan and up
- Included:Webhooks & APIPush submissions to your own systems programmatically.
Compliance & Scale
- Not included:Advanced survey methodologyRandomisation, quotas, weighting and statistical significance testing.
- Included:HIPAA & regulated dataSigned BAA and controls for handling protected health information.Enterprise or Growth Custom plans
- Not included:Unlimited responsesNo monthly cap on submissions on at least one usable plan.
- Included:White-label & custom domainRemove branding and serve forms from your own domain.Remove branding on Plus; domain on Enterprise
Ecosystem
Typeform integrations
- HubSpot
- Slack
- Google Sheets
- Zapier
- Mailchimp
- Salesforce
Videos
Watch Typeform in action
Product walkthroughs from Typeform's own YouTube channel.
Creating your first typeform | Typeform Help Center
Published by TypeformWatch on YouTube
Alternatives
Top Typeform alternatives
Tools that do the same job, from the same category.
Tally
Best for startups and small teams that want logic, payments and integrations on a free plan
Free plan
Fillout
Best for teams that send form data to Airtable, Notion or a CRM and want no per-seat fees
Free plan
Jotform
Best for one person running payment, booking or HIPAA forms for a small organization
Free plan
Fit check
Will Typeform fit your team?
Support
- Email support
- Knowledge base
Training
- Webinars
- Documentation
- Video tutorials
Deployment
- Web
Typical users
- Freelancers
- Small businesses
- Mid-size companies
- Enterprises
FAQs
Typeform FAQs
Written by our editorial team.
Is Typeform free?
Yes, but the Free plan collects 10 responses a month across all forms. It includes unlimited forms, logic with branching and calculations, custom endings, embedding, result downloads, integrations and the APIs. Payment and file upload questions, partial responses, branding removal and redirects need a paid plan; you can add some of them to a form in trial mode, but the form can't be published until you upgrade. Basic costs $39 a month, or $28 a month billed yearly. See Typeform pricing.
How do Typeform response limits work?
Each plan includes a monthly allowance counted across all forms: 10 responses on Free, 100 on Basic, 1,000 on Plus and 10,000 on Business. Basic, Plus and Business can buy extra responses, up to 750, 2,500 and 50,000 a month. Unused responses don't carry over, deleted ones still count, and test submissions to a published form count as well, though Preview responses don't. Typeform emails you at 90% and 100%, and at the limit your forms go private until the next month unless you upgrade or turn on auto-upgrade.
How many users does each Typeform plan include?
Basic includes 1 user, Plus 3 and Business 5, and Typeform points teams of 6 or more to Enterprise, which is priced by quote. From Plus up, workspace members get Owner, Can edit or Can view roles, so colleagues can build or review forms without sharing a login. If you move to a plan with fewer seats, the most recently added seats are removed. Because each plan has a fixed user cap, a fourth person means moving from Plus to Business, and a sixth means Enterprise.
Does Typeform use your data to train AI?
No. Typeform's AI FAQ says none of its customers' data is used to train any model, whichever model powers the feature. Its AI features use models from Anthropic and OpenAI, Smart Insights analyzes open-ended answers with a private copy of an Anthropic model, and an admin can switch AI-powered insights off. Typeform's terms say it claims no ownership of the responses you collect, though they license respondent data to Typeform for providing the service and, in aggregated form, for improving it.
Can you get a refund if you cancel Typeform?
No. Typeform's billing FAQ says it doesn't refund contracts cancelled before the paid period ends, so cancelling a monthly or yearly plan takes effect when the month or year you've paid for runs out. Plans are prepaid and renew automatically. After a downgrade, forms that use paid features go into trial mode and stop collecting until you remove those features or upgrade again, while your existing forms and responses are kept. See Typeform alternatives if you're planning a move.
Sources & methodology
Product details come from Typeform S.L.'s public website and documentation (Spain). Every plan and price was checked against the vendor's pricing page on October 5, 2026. We haven't tested this product hands-on; the verdict is a desk assessment. How we research and rank tools
- Founded 2012
- 7 languages supported
- typeform.com
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