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Tally

Unlimited forms, unlimited responses, free

  • Tally B.V. · Belgium
  • Since 2020
  • 5 languages

Key takeaways

from our research

  1. Unlimited forms and unlimited responses on the free plan, with logic included

  2. Notion-style editor produced a working conditional form fastest in our test

  3. Pro at $29 adds domains, branding removal and payments and stays cheap

  4. No advanced survey methodology, no HIPAA, fewer native integrations

Our verdict

Updated Aug 25, 2026Fact-checked Jul 26, 2026

Tally's free plan is the most generous offer in this entire directory: unlimited forms and unlimited responses, with conditional logic included. Where competitors meter submissions and force upgrades, Tally does not, and for most teams that removes the only constraint that actually mattered.

The editor is the second reason to like it. You type, and slash-commands insert fields the way Notion inserts blocks — no dragging, no property panels. In our build test it produced a working conditional form fastest of any tool here, and non-technical colleagues learn it without instruction.

The Pro plan at $29 adds what most businesses eventually want — custom domains, branding removal, payments, partial submissions — and it remains cheap. What you do not get is depth: no advanced survey methodology, no HIPAA, fewer native integrations than Jotform, and analytics that answer the basics only. Support is email-only and slower than the incumbents.

Our guidance: the default starting point for almost everyone, and the right permanent home for internal forms, feedback and simple lead capture. Move to Typeform for high-value external forms and Jotform for regulated or workflow-heavy ones.

Written by Maya Krishnan · Edited by Daniel Ross

Recognitions

Awards Tally has earned

  • Best Value 2026Forms & Surveys
  • Easiest to Use 2026Forms & Surveys

Ratings

Loved by 100% of reviewers

First-party reviews, individually moderated before publication.

4.5

3 verified reviews

100% would recommend

Rating breakdown

By dimension

Ease of use4.7
Features4.2
Customer support4.5
Value for money4.5

Likelihood to recommend 9.0/10

Pros & cons

Where Tally shines — and where it doesn't

What users love

  • Unlimited free responses62
  • Fast form building44

Where it falls short

  • Limited survey depth27
  • Slow support21

Themes generated from 3 verified reviews, updated monthly

Head to head

Tally vs Fillout at a glance

Tally logoTally
Rating
4.5(3)
4.5(2)
Starting price
$24/mo
$19/mo
Free trial
No
Yes
Free plan
Yes
Yes

Alternatives

Top Tally alternatives

The closest fits based on category, feature overlap, and reviewer demand.

Fillout logo

Fillout

4.5(2)

Best capability-per-pound, especially for Airtable and Notion users

Free plan
Typeform logoMost Loved

Typeform

4.2(3)

Best completion rates for high-value, customer-facing forms

Free plan
Jotform logoCategory Leader

Jotform

4.4(4)

Best breadth — payments, approvals, signatures and compliance in one tool

Free plan

Videos

Watch Tally in action

Product walkthroughs published on Tally's own YouTube channel — so you see the real interface, not a reenactment.

How to create an e-commerce store with Tally

Published by TallyWatch on YouTube

Capabilities

Key features

What Tally does — and doesn't — cover, checked against the category feature vocabulary.

Form Building

  • Included:Calculations & scoringCompute totals, quiz scores or quotes from responses.
  • Included:Conditional logic & branchingShow or skip questions based on previous answers.
  • Included:Conversational one-per-page formsPresents one question at a time, which measurably improves completion.
  • Included:File uploadsRespondents attach documents or images to a submission.
  • Included:Payment collectionTake card payments inside the form via Stripe or PayPal.
  • Not included:Scheduling & bookingBook a time slot as part of the submission.

Data & Integrations

  • Included:Native app integrationsDirect connections to Sheets, CRMs and databases without an automation step.
  • Included:Response analyticsCompletion rates, drop-off points and result summaries.
  • Included:Team collaborationShared workspaces, roles and co-editing of forms.
  • Included:Webhooks & APIPush submissions to your own systems programmatically.

Compliance & Scale

  • Not included:Advanced survey methodologyRandomisation, quotas, weighting and statistical significance testing.
  • Not included:HIPAA & regulated dataSigned BAA and controls for handling protected health information.
  • Included:Unlimited responsesNo monthly cap on submissions on at least one usable plan.
  • Included:White-label & custom domainRemove branding and serve forms from your own domain.

Pricing

Tally pricing

Tally's paid plans start at $24/month — right at the $25 median of the 5 Forms & Surveys tools we track. A free plan is available.

Value for money 4.5/5

Free

$0

Free forever

  • Unlimited forms and responses
  • Conditional logic
  • File uploads
  • Email notifications
  • Tally branding
Get started free

Pro

$24/mo

per month (billed annually)

or $29/mo billed monthly

  • Remove Tally branding
  • Custom domains
  • Payment collection with Stripe
  • Partial submissions
  • Form analytics
  • Five team members
Visit website
Most popular

Business

$74/mo

per month (billed annually)

or $89/mo billed monthly

Everything in Pro, plus:

  • Ten team members
  • Organisation-level branding
  • Priority support
  • Advanced permissions
Visit website

Pricing fact-checked August 25, 2026 · source: vendor pricing page · see the full breakdown

Ecosystem

Integrates with 6+ tools

Fit check

Will Tally fit your team?

Support

  • Email support
  • Knowledge base

Training

  • Documentation
  • Video tutorials

Deployment

  • Web

Typical users

  • Freelancers
  • Small businesses
  • Mid-size companies

Reviews

What real users say

First-party, moderated reviews — never scraped, never paid for.

Lucas M.

Growth Lead · SaaS · 1–10 employees

5.0

July 19, 2026

Replaced three paid form subscriptions with a free plan

Used weekly for 1–2 years

We had forms scattered across two paid tools, all limited by response caps. Tally does the same job with no limits at all. We eventually paid for Pro to remove branding, which is $24 against the $90 we were spending.

10/10 likely to recommend

Isabella R.

Founder · E-commerce · Self-employed

4.5

June 2, 2026

Notion-style editing is the right idea

Used weekly for 6–12 months

Type a question, hit slash, pick a field type. I built a six-question conditional form in about four minutes without reading anything. Every other builder makes me learn its metaphor first.

9/10 likely to recommend

Fatima A.Validated Reviewer

Operations Manager · Healthcare · 51–200 employees

4.0

April 25, 2026

Not for regulated data

Used monthly for 6–12 months

Excellent for general forms. We wanted to use it for a patient-facing questionnaire and there is no BAA, so it was immediately out. Know your compliance requirements before you fall in love with the free tier.

8/10 likely to recommend

Sources & methodology

Product information sourced from Tally B.V.'s public content (Belgium); pricing verified August 25, 2026. Reviews are first-party and moderated. How we test and rate tools

  • Founded 2020
  • 5 languages supported
  • tally.so